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Category: Branding

Learn more about how to develop branding strategies for your business.

10 Reasons Why Leveraging Relationships Helps Businesses Thrive

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Leveraging your relationships is a great way to help your business ...Read More

Content Curation: How to Change Customers into Brand Advocates

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For businesses today, marketing strategies are continuing to ...Read More

How Sustainability Marketing Concepts Drive Brands in 2013

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John Friedman, the Co-founder and Vice Chair of the Sustainable ...Read More

Top 10 Ways 2012 Changed Marketing Forever

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Chris Warden, CEO of Spread Effect, took a look at some of the ...Read More

2013: The Year of the Consumer

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Bill Bartmann, a best-selling author, recently submitted an article ...Read More

10 Reasons Why Email Marketing is More Important Than Ever

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The world of marketing has changed dramatically in the past ...Read More

Why Customer Relationships are Always Key

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It may be difficult to think of the interactions between a customer ...Read More

The Death of Traditional Marketing

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Bill Lee may have stirred up some controversy when he contributed ...Read More

Brand Differentiation: 10 Ways to Survive in 2013

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Brand differentiation is the multifaceted process that companies ...Read More

How to Create a Cross Channel Engagement Strategy for your Brand

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Cassandra Moren, the senior director of consumer goods industry ...Read More
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